A new soft drinks company based around historic racing figure Gordon Bennett. They required new branding to be created including a logo and bottle labeling. It was important to keep the heritage racing theme here so British Racing green was a key element in the design as is the image of the Selwyn Edge in his Napier car. Using distinctive fonts to match the early 1900’s ideology of the brand we worked though to create an authentic logo and distinctive packaging label for the bottle.
Look out for a bottle next time you in a pub or restaurant!